Don’t Save Trees

January 12, 2010

My car broke down recently so I started looking around for a mechanic and came upon National Pride Auto. They had a decent website and made some good claims so I decided to give them a shot. Plus, they had a coupon on their website for free towing if your repairs cost more than $250. [...]

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AT&T to Verizon: Put up your dukes

December 7, 2009

I was glad to see that AT&T finally dropped their lawsuit against Verizon although I did find the whole thing pretty entertaining. It seemed to me that the suit felt a lot like when a basketball team loses a game and then whines about the refs. Let’s face it. You weren’t good enough. Accept it, [...]

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Reviewing Seth Godin’s New Book

December 4, 2009

Seth Godin posted a request on his blog for people interested in reading his new book, Linchpin. If we made a donation of $30 or more to the Acumen Fund, he would send us a copy of the book three weeks before they go on sale. It sounded like a great deal to me. I got to [...]

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“On Brand”

August 10, 2009

The other day a coworker mentioned that he would buy an iPhone if he didn’t have to work with AT&T. He had a bad experience with them and doesn’t care how great the iPhone is if buying one means dealing with AT&T. AT&T has obviously spent a ton of money on their image—polished logo, defined [...]

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Does Evangelism Work?

June 26, 2009

I read a post on copyblogger this morning called, “Why Preaching to the Choir is a Good Thing.” Chris made an assertion that too many marketers are like panhandlers. I understand what he was trying to say, but I think the comparison is a bit off. Are Marketers Beggars? “Hey man, spare some change? Check [...]

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Bloated Software

June 26, 2009

I was speaking with a fellow co-worker today about bloated software because I’m working to take a SharePoint site and move it to Umbraco. I took a SharePoint HTML page that was over 600 lines of code and was able to drop it to about 100 lines of code in Umbraco, just by pulling out [...]

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Kayak vs Bing

June 24, 2009

I just read an article about how a travel search engine named Kayak believes Microsoft copied their design for Bing. I did notice some content similarities in the screenshots from the article, but from a design perspective I think it may be pushing it to suggest they copied. Sure, the color schemes are similar, but I [...]

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Why Apple is on Dangerous Ground

June 19, 2009

Apple has really done a fantastic job of marketing themselves. They have really understood the value in communicating a message by keeping it simple and to the point, while Microsoft has always tended to overcomplicate their marketing by trying to cover everything. I recently saw a video called, “Microsoft iPod,” which I thought did an [...]

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Don’t Settle

June 10, 2009

Seth Godin wrote about how unemployed college students can make their mark in the current economy. He received some mixed responses, but I have to say that I couldn’t agree with him more. Several people responded to his list of things to do with excuses of why they couldn’t accomplish those things. My response is, [...]

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Continued Desperation

June 9, 2009

The saga continues with the groveling web host. Yesterday I received an email from the web host I halfway signed up with offering their comfort, apologies and a 50% discount for my troubles. I was still annoyed, but I at least felt it was a more personal gesture than the outdated Javascript pop-up… or at [...]

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